An integrated pickup–delivery–branding system connecting local laundries under the Ooty Delivery brand. Instead of building in-house washing plants, Nazvion Ventures partners with existing laundry operators, dhobis, and dry-cleaners across Ooty, Coonoor, Kotagiri, and Gudalur — providing digital platform, branding, and logistics support.
"Local laundries, united under one brand — Ooty Delivery takes care of pickup, delivery, and customer experience."
To create the Nilgiris' first unified laundry network powered by local laundries and Ooty Delivery logistics.
| Component | Responsibility | Operated By |
|---|---|---|
| Customer App / Booking | Pickup request, scheduling, payment | Ooty Delivery App |
| Pickup & Delivery | Collection from customers & drop to laundry partner | Ooty Delivery Riders |
| Laundry Processing | Wash, Iron, Fold, Pack | Local Laundry Partner |
| Branding & Supervision | Stickers, bags, QR code tracking | Nazvion Ventures |
| Customer Care & Billing | Receipts, complaints, quality checks | Ooty Delivery Support Team |
All communication and payments are handled through the Ooty Delivery App.
| Partner Type | Location | Avg. Orders / Day | Revenue Share |
|---|---|---|---|
| Local Laundry / Dhobi Shop | Ooty, Coonoor, Kotagiri | 30–100 | 70% (Partner) : 30% (Ooty Delivery) |
| Hotel / Corporate Laundry | Resorts, Hospitals | 100–300 | Contract-based (Custom Margin) |
| Pickup Point Franchise | Apartments, Stores | 20–50 | 10% commission per order |
| Service | Rate (₹) |
|---|---|
| Wash + Fold | 100 / Kg |
| Wash + Iron | 120 / Kg |
| Dry Cleaning | 150 / Kg |
| Iron Only | 30 / Item |
| Blanket / Bedsheet | 60 – 100 / Piece |
Customer receives bill via WhatsApp or app, with GST & Ooty Delivery branding.
| Item | Value |
|---|---|
| Avg. Orders / Day (Phase 1) | 200 |
| Avg. Ticket Size | ₹ 150 |
| Monthly Turnover | ₹ 9 Lakh |
| Partner Share (70%) | ₹ 6.3 Lakh |
| Ooty Delivery Share (30%) | ₹ 2.7 Lakh / Month |
| Net Profit Margin | 20 – 25% after logistics & admin |
Breakeven: 4 – 6 months
ROI: 80%+ annual return expected through scale.
| Phase | Focus | Coverage |
|---|---|---|
| Phase 1 (2025) | 25 Partners | Ooty Town & Coonoor |
| Phase 2 (2026) | 50 Partners | Entire Nilgiris |
| Phase 3 (2027) | Franchise Pickup Points | 100+ |
| Phase 4 (2028–30) | Coimbatore Expansion | 250+ Partners Network |
"Nilgiris' Trusted Laundry Partner – Powered by Ooty Delivery."
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