Flagship Service

Ooty Delivery App

Unified, hyper-local commerce network for the Nilgiris — delivering food, groceries, essentials, and home-chef meals straight from local sellers.

₹20 Packs
200+ Essentials
30–60 min Delivery
Live Tracking

Overview

Ooty Delivery is the flagship division of Nazvion Ventures Pvt Ltd, designed to build a unified, hyper-local commerce network for the Nilgiris. It blends e-commerce, quick commerce, and on-ground route distribution into one integrated system — serving residents, students, tourists, and institutions across Ooty, Coonoor, Kotagiri, and nearby hill towns.

The app delivers everything a person or family needs daily — from food, groceries, essentials, home-chef meals, fresh produce, bakery & meat items — straight from local sellers and women entrepreneurs.

Business Model

Ooty Delivery operates on a hybrid "Quick Commerce + Route Selling" model:

Digital Layer

Ooty Delivery App

Customers browse 200+ items — food, grocery, daily needs — and order online.

Physical Layer

Home Packing Units + Mobile Fleet

Items are pre-packed and distributed using vans, cars, and mini-autos to ensure same-day delivery.

Supply Layer

Wholesale Procurement

Materials sourced directly from major wholesale markets in Coimbatore / Tamil Nadu for cost efficiency.

Quick Commerce & ₹20 Pack Model

1️⃣ Product Range (200+ Essentials)

We buy in bulk from main distributors and repack for the consumer in small, affordable portions.

Categories include:

  • Flours & Grains: Maida, Atta, Ragi, Multigrain Mixes
  • Rice & Millets: Idly Rice, Sona Masoori, Kambu, Varagu, Thinai
  • Dals & Grams: Toor, Urad, Chana, Moong, Masoor, Fried Gram
  • Masalas & Spices: Chilli, Coriander, Turmeric, Pepper, Jeera, Mustard
  • Daily Essentials: Salt, Sugar, Tea, Coffee, Poha, Rusk, Vermicelli, Oil Sachets

Every pouch is ₹20 only — giving customers small, convenient, and budget-friendly packs while ensuring daily rotation and freshness.

2️⃣ Home Packing Unit Operations

  • Food-grade pouches, batch coding & expiry labeling
  • Hygienic sealing & weighing system
  • Women-led staff from local SHG groups
  • Separate lines for grocery, spices, and pulses
  • Packaging design carries Nazvion / Ooty Delivery branding

3️⃣ Wholesale Procurement

  • Strategic tie-ups with Coimbatore, Erode, and Tirupur distributors
  • Weekly lorry delivery to Ooty Hub (main warehouse)
  • Packing, stock management, route allocation, and ERP tracking
  • Distributor dashboard for transparency in stock flow & payments

4️⃣ Mobile Sales Fleet

To overcome hill-terrain delivery limits, Ooty Delivery runs a Mobile Fleet System:

Vehicles Cars, Tempos, Mini-Autos with display units
POP Kit Foldable table, banner, price chart, QR POS
Route Selling Hostels, apartments, markets, tourist spots
Capacity 10,000–15,000 packs per day per vehicle
  • Geo-tagged routes with GPS tracking & end-of-day settlement
  • Real-time stock sync with central hub
  • Driver incentive model based on sales performance

5️⃣ Customer Experience

30–60 min

Fast delivery inside town

Live Tracking

Via Ooty Delivery App

Multilingual

English / Tamil interface

Easy Re-orders

Subscription plans available

Payment Options

COD / UPI / Card support

Support

In-app + WhatsApp orders

6️⃣ Impact & Employment

50+ Local youth engaged as delivery agents
200+ Women workers in home-packing units
1,000+ Micro-sellers & home-chefs onboarded
₹100 Cr Community GDP Impact Target by 2030

Technology Features of the App

  • ✅ Simple, mobile-friendly UI/UX
  • ✅ Product search, category filter, smart re-order AI
  • ✅ Real-time inventory and order status
  • ✅ Push notifications for offers & new items
  • ✅ Seller portal for onboarding and reporting
  • ✅ Analytics dashboard for management & investors

Why It Stands Out in Nilgiris

1. First Ever Quick Commerce

Platform built locally for the Nilgiris

2. Affordable ₹20 Pack Concept

Not available in national apps

3. Hybrid Distribution

Online orders + Mobile Sales Fleet

4. Women Empowerment

SHG-led packing units

5. Tourism Synergy

Meets tourist & resident demand

6. Eco-Friendly Initiative

Paper labels, eco packing, EV pilot

Future Expansion Plan (2025–2030)

Phase Focus Goal
Phase 1 (2025–26) 2 mobile units + 200 SKUs Pilot in Ooty & Coonoor
Phase 2 (2026–27) Add 5 more vans + full App launch Cover all Nilgiris taluks
Phase 3 (2027–28) Introduce home-chef integration 100+ home brands onboard
Phase 4 (2028–30) Expand to Coimbatore & Wayanad 10,000 orders/day network

Compliance & Certifications

  • ✅ Registered under MCA (OPC Pvt Ltd)
  • ✅ DPIIT Startup & StartupTN Recognition
  • ✅ FSSAI, GST, Trademark applied and in process
  • ✅ Dedicated SOP for food handling & hygiene

Our Tagline

"Affordability for the People – Employment for the Youth – Pride for Ooty."

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